Entertainment

How can self-service portals add value to events

Summary

One of the ways you can add value to your events, giving part of the power to delegates. Empowering delegates to manage some of their own event experience gives them a sense of control, ownership and involvement. An essential way […]

One of the ways you can add value to your events, giving part of the power to delegates. Empowering delegates to manage some of their own event experience gives them a sense of control, ownership and involvement. An essential way to achieve this goal is to use event software to implement a self-service event portal.

A self-service portal can be used in different ways, but in the event industry, it is commonly used to take inscriptions on events and give delegates a profile or account so that they can manage their details and experiences events themselves.

Self-service portals allow delegates to register online, then allow them to connect and manage their own profile. This may include their contact details, food requirements, event history, purchase of relevant event goods and more. They can see upcoming events and choose if it’s something that is interested in participation. Delegates can also manage their communication preferences so that they receive updates on events that are relevant to them, via a media they prefer the most.

Being an online service means that delegates are able to sign up for events or to connect to their existing portal 24/24 and 7/7. Online registration is now a media that people are happy to use. The convenience of being able to access it online from any place at any time means that people are more likely to register and have less stressful recording experience since they are changing. Register via your official event website gives them familiar and trust views, but giving them access to their own portal (marked with your own corporate style) gives them control of managing their own account.

To give delegates access to his own event portal means that many of the jobs that the event manager would have managed, is now in the hands of the delegate. Update of coordinates, modification of dietary requests, select which presentations the delegate would like to attend, etc., can now be managed by the delegate themselves. This means that many communications between the event feeder and the delegate can be deleted, recording the event management time and allowing them to work on more strategic tasks.

A large number of bottlenecks associated with event management can also be avoided through the use of a self-service event portal. Many delegates can learn more about an event over the weekend and will have to wait until Monday morning to call the event company to register. This can lead to a sudden peak of demand on Monday morning, which can be difficult to manage and control. This is often the way the errors are made because the event manager is under extreme stress and tries to deal with an unrealistic workload. However, let it save via the Internet means that this bottleneck can be avoided, as registrations can be made 24 hours a day and 7 days / 7. Any desired modification that the event reservation can also be made at any time via The self-service portal.

A key advantage of the self-service portal for event managers is that it allows them to access all the information of their delegates from a central platform. This facilitates reporting, download data and create delegate badges and custom event packs.

The self-service portal can also be integrated into the company’s CRM system. This means that any change delegates go to their coordinates are automatically filled in the CRM. So, at any time, their official folder on the CRM is up to date and correct. This helps a lot in terms of keeping specific and accurate data.